This year’s Editorial Day offered valuable knowledge about the evolutionary world of academic publication, with industry experts that explore research integrity issues, interruption of AI, open access and social media strategies. Focused on the theme ‘Insight to Impact’, the event presented a series of key notes, panels and ray talks that addressed current challenges and opportunities in academic communication.
Jon TreadwayGreat North Wood Consulting director, delivered the key opening note, describing the challenges facing academic communication. He highlighted the change towards isolationism in the geopolitical landscape, impacting scientific collaboration. Treadway emphasized that academic communication remains inefficient and fragmented, with advances of AI that propose opportunities and risks. He warned that the rapid progress of AI demands surveillance and pointed out that open access has not yet achieved its maximum potential due to isolated discussions instead of collaboration efforts.
The first panel focused on guaranteeing transparency and reliability in research. Panelists included Leslie McintoshVice President of Integrity of Research in Digital Science; Laura WilsonChief of Integrity and Research Ethics at Taylor & Francis; Jennifer WrightHead of Ethics Integrity and Publication Research at Cambridge University Press; and Doug MelvilleSAGE technical product manager. The key concerns discussed were the impact of AI on research, the need for transparent license conditions and the challenge of guaranteeing research security. The panel emphasized that the editors play a fundamental role in the defense of the standards, maintaining the “gold” in the narratives and the culture of research. The collaboration throughout the industry, especially in disambiguring the identities of the author and detecting bad actors, emphasized as vital to safeguard integrity.
Ann CampbellDigital Science Technical Solutions Manager, and Katie DavisonEmerald Publishing Insights analyst presented a case study on how they have worked together to take advantage Dimensions in GBQ For data -based ideas. They demonstrated how to combine the strategic objectives of Emerald Publishing with the extensive set of dimensions of dimensions allowed them to discover valuable ideas about research trends, authors collaborations and institutional impact. By taking advantage of these ideas, Emerald was able to identify key growth areas, refine their editorial strategies and better align their publication efforts with the needs of the academic community.
The second panel addressed how editors are adapting their strategies in response to the evolution of social media platforms. The panel included Lou PeckCEO and founder of The International Bunch; VRies JitskeMarketing Head of the Biologists Company; Rowena GordonSenior Manager of the British Ecological Society; Daisy VeyseySocial Network Manager at Elife; and Marion SchnelleSocial Network Manager at Gruyter Brill. The discussions highlighted the appearance of platforms such as Mastodon and Bluesky as an alternative to X (previously Twitter). It was proposed that in a survey of 6000 readers of Nature70% had moved from X to Bluesky declaring the best, most kind and less antagonistic platform. The panel also raised a growing emphasis on community construction strategies on traditional marketing tactics among editors.
Next, Sarah GreavesDirector and Publication Consultant of Sarah Greaves Stem Consulting, discussed the continuous consolidation trend in the editorial industry. He explored how mergers and acquisitions are restructuring the panorama, the potential benefits of improved efficiency and concerns about the least diversity and potential monopolistic behaviors.
Our ray conversations provided valuable information about our latest innovations for editors. Nicholas BaileyOur senior products manager, introduced Dimensions author’s checkOur new research integrity tool designed to help editors to verify potential authors, editors and reviewers. Meanwhile, Mike TaylorData Insights Chief, showed the Altmetric magazine reference panel – A powerful resource for editors who seek to measure success, compare their magazines against competitors and identify growth opportunities.
In the key closing note, Jo WixonDirector of External Analysis at Wiley, explored how publishers can actively contribute to progress in the United Nations Sustainable Development Goals (SDG). He emphasized the growing importance of aligning publication practices with global sustainability efforts, showing strategies to integrate the content and metrics related to the SDG in editorial workflows, pairs review processes and publication strategies. When adopting these practices, editors can amplify research that addresses critical global challenges while improving its impact within the academic community.
Our 2025 editor’s day highlighted both the opportunities and the challenges faced by editors to adapt to the advances of AI, strengthen the integrity of research and respond to changes in social networks landscapes. With the increase in consolidation and technological interruption, the industry must work in collaboration to guarantee the integrity, accessibility and credibility of academic communication.
About the author
King of OliviaMarketing segment leader, editor | Digital science
Olivia King is the leader of the marketing segment for the editor segment in Digital Science. In this role, it manages marketing activities and strategy in digital science editorial solutions, including altetric dimensions and. Before joining digital science, Olivia worked in magazine marketing in Sage Publishing.
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