Altmetric adds sentiment analysis to social media tracking

AI-powered sentiment analysis to provide deeper insights into how research is received

Tuesday September 2, 2025

Digital Science is pleased to announce that altmetricwhich captures the attention of online research, has introduced a new AI-powered sentiment analysis feature, to give research teams deeper insight into the public response and impact of their work on select social media platforms.

Now available in Altmetric explorerAltmetric’s artificial intelligence technology Sentiment analysis has been vigorously refined to explore sentiment toward research use, thanks to the work of Digital Science Senior Data Scientist Dr. Carlos Areia and Head of Data Insights mike taylorin consultation with the research community.

Mike Taylor said: “Impactful research deserves the best possible insights. Our new Sentiment Analysis feature puts some meaning in the numbers, leveraging advanced technology to interpret and visualize the sentiment behind mentions on key social media platforms, and offers the potential to turn raw data into actionable insights for members of the research community.”

By using AI to assign scores to mentions, it was possible to create a spectrum of feelings towards certain research results. By capturing a wide range of reactions and discourse on social media, sentiment analysis helps research teams better understand how their work is received and engaged online among different audiences.

“There are many potential benefits of this new knowledge, including the opportunity for research teams to refine their approach to research publication, communication and dissemination plans,” Taylor said.

Key Features of Altmetric Sentiment Analysis

• Sentiment score: Automatically assigns a sentiment score to individual mentions on social media (ranging from very negative to very positive).
• Sentiment Breakdown Charts: Visualize sentiment trends with clear, concise graphical representations. Research teams can quickly identify changes in perception and respond accordingly.
• Filtered by sentiment: Narrow results in Altmetric Explorer by sentiment type, allowing users to focus on specific aspects of discussions most relevant to their strategy or goals.

Amy KenallProduct Director at Digital Science, said: “The inclusion of sentiment analysis in Altmetric data is an important step in helping users get real insights from Altmetric data, allowing researchers and organizations to understand how their publications are received, discussed and used. Digital Science is committed to using AI responsibly and ethically in ways that generate more value for our users, but also protect the community at large. the one we serve. We are pleased to offer this feature to our Altmetric Explorer users.

“Medical affairs professionals, academic researchers, academic editors, and R&D specialists alike can fully explore the ‘how and why’ behind their impact, leveraging these insights to maximize the visibility and effectiveness of their published research.”

About Altmetric

Altmetric is a leading provider of alternative research metrics, helping everyone involved in research measure the impact of their work. We serve diverse markets, including universities, institutions, governments, publishers, corporations and research funders. Our powerful technology searches thousands of online sources, revealing where research is shared and discussed. Teams can use our powerful Altmetric Explorer app to query the data themselves, embed our dynamic ‘badges’ on their web pages, or get expert insights from Altmetric consultants. Altmetric is part of the Digital Science group, dedicated to making the research experience simpler and more productive through the application of pioneering technological solutions. Get more information at altmetric.com and continue @altmetric in x and @altmetric.com in Blue Sky.

About digital science

Digital Science is an artificial intelligence-focused technology company that delivers innovative solutions to complex challenges faced by researchers, universities, funders, industry and publishers. We work in partnership to advance global research for the benefit of society. Through our brands (Altmetric, Dimensions, Figshare, IFI CLAIMS Patent Services, metaphacts, OntoChem, Overleaf, ReadCube, Symplectic and Writefull) we believe that when we solve problems together, we drive progress for everyone. Visit digital-science.com and follow Digital science at Blueskyin unknown or in LinkedIn.

Media contact

David EllisPress, Public Relations and Social Manager, Digital Science: Mobile +61 447 783 023, d.ellis@digital-science.com