Shopify update puts merchants in AI conversations on ChatGPT and Perplexity
Shopify introduces Agentic Storefronts, placing commerce products directly into ChatGPT and Perplexity conversations. What is happening: Shopify has released its Winter ’26 edition, featuring more than 150 product updates focused on practical applications of AI for merchants, developers, and partners. Why this matters: These updates aim to streamline backend operations, from marketing to daily workflows,…